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Chris Saunders is a South African photographer, director and creative based between Paris and South Africa. He prides himself on crafting imaginative visual stories with a unique perspective. His journey began in the worlds of fashion, editorial and advertising before grounding itself in deeper exploration through his varied documentary projects, his perspective rooted in the rich tapestry of African subculture. His work is infused with a vibrant outlook and a can-do attitude.

His portfolio graces the pages of prestigious international publications — Dazed, Rolling Stone, The New York Times. His artistic signature has resonated with globally renowned advertising agencies, record labels, musicians and iconic brands, transcending borders. Notably, his work has intertwined with revered names like Adidas, Bentley, Christian Dior, Nike, Miller, Rimmel and GHD, as well as musical legends such as Rudimental, Major Lazer, Oumou Sangaré, Little Dragon and Bongeziwe Mabandla.

The hallmark of Saunders' work is an empowering journey through the prism of social diversity in contemporary culture, with a spotlight on the eloquence of performance and dance.